CONFIDENTLY TELL YOUR STORies TO ATTRACT NEW CUSTOMERS AND GROW YOUR BUSINESS!

ARE YOUR STORIES A SNOOZEFEST?

Every time you talk about your business, you have a chance to tell the story, to earn the trust of and build a relationship with a new customer.

But let’s get real here, how often do you:

  • Stumble over your words when introducing yourself and your business?
  • Struggle to find the right updates, tweets, blogs, and snaps to post?
  • Get annoyed that no one is noticing the great content you’re creating?

Trust me when I say, you are not alone! In fact, I’m willing to bet most business owners feel the exact same way.

Introducing …

A comprehensive story-crafting program that leads you through crafting your foundation stories, story scenes and mapping them to the customer buying journey so you know exactly what story to tell and when to tell it. 

“I never knew what to say when people asked me what I do – I felt uncomfortable talking about my business for fear of sounding to sales-y. Powered by Story helped me create a bunch of stories that are truly my stories and ones I don’t mind telling. Now I always know what to say.”

– LORI PETERS, CUSTOM DRESSMAKER –

Here’s WHAT’S INSIDE:

4 core STORIES

The foundation of the most successful brand stories includes the who, what, why and how with the goal of helping your customer connect, position, visualize and act.

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13 STORY SCENES

Story scenes focus on capturing the attention of your ideal customer. As such, the details are not as important as they are in some of the bigger stories, so we focus on action.

STORY MAPPING

An extensive look at the customer buying journey from the customer’s perspective will help you know what stories to tell to answer your ideal customers most pressing questions.

“This is very useful for me and I wish I had it years ago. Some of the struggles I have gone through may not have been so hard. This is not hype. It is real.”

– PETER MURAGURI, NEXGEN APPS –

YOU’RE IN THE RIGHT PLACE IF …

Your message is uninspiring and falling on deaf ears while you’re struggling to find enough new customers.
You aren’t sure what kind of content to create, what to post on social media and how to revamp your website.
You don’t know how to describe what to do and you fumble over words every time you want to tell a story.

HERE’S THE DEAL:

Owning your business is exciting …

and fulfilling …

and freeing.

IT’S ALSO HARD, FRUSTRATING & EXASPERATING!

You’re wearing too many hats, struggling to keep up with the latest trends to grow your business, and have tried too many things that didn’t produce the results you were promised. You’re tired and may have even wanted to throw in the towel a time or three.  I get it! In fact, I’ve been there … more than once.

HI THERE, I’M KIM!

As a two-time entrepreneur, an award-winning business storyteller and the former director of marketing for a business incubator, stories have played a major role in my professional life for the last 15 years.

Recently, I’ve spent the past four years documenting, testing, altering and refining a business story process to help small business owners take the fear, awkwardness, and pain out of talking about who they are, what they do and why they do it.

As a result, I created the Brand Story Canvas and opened Brand Story School to help entrepreneurs and business owners stop guessing what will work and instead, use proven methods that will get results – guaranteed.

HERE’S WHAT YOU’LL BE LEARNING

In the first chapter of Powered by Story, we discover exactly why your story matters and I convince you that you have exciting stories that everyone wants and deserves to hear. We also explore how to find your stories and how to start thinking in stories so you’ll always have a wealth of content to share to attract new customers.

You’ll find three scenes with video, audio, transcripts, and story guides.

In Chapter 2, we dive into the six elements every successful brand story has. We go deeper into the Brand Story Canvas, to gather all the information necessary to craft your story in a way that keeps your customer the hero and positions you as the guide.

Inside, you’ll find seven scenes that include video, audio, transcripts and story guides.

It gets exciting in Chapter 3 because we start creating stories, your foundation stories. At the end of this chapter, you’ll have four foundation stories that help you tell your who, what, why and how stories. These are some of the most important stories to tell because they allow your potential customers get to know and learn to trust you.

There are five scenes in this chapter that include audio, video, transcripts and story guides.

Chapter 4 is my favorite chapter because we get to be extra creative as we create 13 story scenes with titles such as “Why Me?” “The Fork in the Road,” and “I’m Not Who You Think I Am.” The stories you create here are specifically designed to help move your customer through their buying journey. Additionally, it just so happens they are perfect for sharing on multiple platforms including social media and your blog.

Chapter 5 includes information and a process you’ll only find here. I created the Brand Story Map when I was struggling to know what to say to encourage potential customers to buy. I have since taught over a hundred small business owners this process producing above-expected results.

There is only one scene in this chapter and it contains video, audio, a transcript and a workbook to guide you through the process step-by-step.

AND HERE’S YOUR INVESTMENT?

SELF-STUDY | A la Carte

USD100
  • Comprehensive brand story program with five chapters of detailed guidance to creating a library full of better brand stories
  • All content available immediately upon purchase.
  • Downloadable audio, video, slides, and transcripts for each chapter and scene
  • Story guides that walk you through the creation process step-by-step
  • A private Facebook group for feedback and support
  • Invitation to a private monthly workshop
  • 30-day money-back guarantee

Monthly Master Classes

USD40/month
  • Join Brand Story School and save 60% on the regular price of every master class I release.
  • Receive a new master class monthly all discussing how to use your story to grow your business.
  • Downloadable audio, video, slides, and transcripts for each master class
  • Story guides that walk you through the creation process step-by-step
  • A private Facebook group for feedback and support
  • 30-day money-back guarantee
  • Cancel anytime.

“I thought stories for business was a bit of a fad. My business was really having a hard time, so I thought what do I have to lose. Learning how to tell my story was such a good investment in my business. I never knew why what I was doing was wrong, but now it makes perfect sense. Trust me, it’s not a fad.”

– MICHELLE MARTIN, BAKER – 

I BET You have SOME questions. WELL, I have answers.

Do you have a guarantee?
Absolutely! I am so confident you will find a ton of value inside Powered by Story, that I’m offering you a 30-day money back guarantee. No questions asked. The bottom line, if you don’t find value, I don’t deserve your money.
WHAT DO I HAVE ACCESS TO WHEN I JOIN?
On the day you join, you will have access to all five chapters, their scenes and all downloadable content and story guides.
How do i get support if I need it?
You have access to support via email ([email protected]) and through the private Facebook group, of which I am active in every business day. Members of the mastery group have two individual story review sessions where we can tweak and elevate the stories created.
how do I know what to post when?
Some of the images are date specific and it is noted on what date to use it. If there is no date then you can use that image anytime throughout the month. If you are looking for inspiration to add more content to your feeds, you can reference the marketing calendar for post ideas and prompts.