CONFIDENTLY TELL YOUR STORY TO ATTRACT NEW CUSTOMERS AND
GROW YOUR BUSINESS

THIS ISN’T JUST ANOTHER TRAINING PROGRAM.

IT’S A DO-IT-WITH-ME & get it done PLAN OF ACTION!

We will work together, step-by-step, to grow your business, so you can live a life you love!

HERE’S THE DEAL:

Owning your business is exciting

and fulfilling

and freeing.

IT’S ALSO HARD, Frustrating & exasperating!

You’re wearing too many hats, struggling to keep up with the latest trends to grow your business, and have tried too many things that didn’t produce the results you were promised. You’re tired and may have even wanted to throw in the towel a time or three.  I get it! In fact, I’ve been there … more than once.

Want the long story? Click here.

Hi there, I’m Kim!

As a two-time entrepreneur, an award-winning business storyteller and the former director of marketing for a business incubator, stories have played a major role in my professional life for the last 15 years.

Recently, I’ve spent the past four years documenting, testing, altering and refining a business story process to help small business owners take the fear, awkwardness, and pain out of talking about who they are, what they do and why they do it.

As a result, I created the Brand Story Canvas and opened Brand Story School to help entrepreneurs and business owners stop guessing what will work and instead, use proven methods that will get results – guaranteed.

WHY STORIES?

Lori Silverman, author of Wake Me Up When The Data is Over,
interviewed over 170 business leaders in over 80 organizations about the effects of using brand stories and found:

%

Saw an increase in engagement

%

saw a HUGE financial impact

%

saw more positive feedback

Plus there was more brand recognition, higher visibility in their niche and significant growth in both leads and new customers.

So, why stories? Because they work, that’s why!

SHHH! NOW, DON’T TELL ANYONE:

BUT MOST BUSINESS STORIES ARE SNOOZEFESTS!

Every time you talk about your business, you have a chance to tell the story, to earn the trust of and build a relationship with a new customer.

But let’s get real here, how often do you:

  • Stumble over your words when introducing yourself and your business?
  • Struggle to find the right updates, tweets, blogs, and snaps to post?
  • Get annoyed that no one is noticing the great content you’re creating?

Trust me when I say, you are not alone! In fact, I’m willing to bet most business owners feel the exact same way.

IF YOU’RE STRUGGLING TO GET YOUR MESSAGE HEARD, CHANCES ARE YOU ARE MAKING ONE (IF NOT ALL) OF THESE DEADLY MARKETING MISTAKES:

Chances are you are telling your potential customers everything they should know about your business and your product or service. What you’re not doing is sharing with your potential customers what they want to know. And what they want to know is all that matters.
It doesn’t matter if you share the very best stories out there if you are telling them in the wrong places. There are five proven marketing platforms that will help grow your small business, no matter what type of business you are in. That’s where we spend the majority of our time.
It doesn’t matter if you have the right words and say them in the right place if your customer isn’t ready to hear it. The Brand Story map to help understand the buying journey so you know what story to share every step of the way.

The good news is … it’s all fixable. I can help!

IMAGINE IF …

Your income is consistent and you’re able to pay your bills when they arrive (no more bill shuffle).
You talk to new customers daily and regularly open emails that are thanking you for what you do.
You go to bed at night and fall right asleep because you aren’t overtired and worried about making money.

THIS REALITY IS possible and IT’S CLOSER THAN YOU THINK!

INTRODUCING BRAND STORY SCHOOL

 

A SIMPLE, STRAIGHT-FORWARD Marketing plan
Based on the Power of Your Brand Story

Designed specifically for small business owners and entrepreneurs.

I’ve taken everything I’ve learned from working with hundreds of small business owners over the last five years and wrapped it all up into a comprehensive, extremely focused, easy-to-implement program that teaches you exactly how to put proven strategies into action.

Brand Story School isn’t a DIY program…
it’s a DIWM program.

DIWM = Do It With Me!

INSIDE BRAND STORY SCHOOL

BUILD A STORY FOUNDATION

As we work to build a strong story foundation where the customer is the hero and you’re their mentor, we’ll focus on four key areas designed to help you tell better stories.

  • Gathering Information
  • The Brand Story Canvas
  • Creating a Story Vault
  • Becoming a Better Story Sharer

IMPLEMENTING A STORY STRATEGY

Once a solid story foundation is built, we’ll create a marketing strategy based on your story using the platforms proven to grow small businesses.

  • Your Website
  • Email Marketing
  • Social Media
  • E-Word of Mouth
  • Paid Digital Marketing

HERE’S WHAT YOU’LL FIND INSIDE

MONTHLY MASTER CLASSES

Every month, you’ll enjoy a new master class that will not only tell you what to implement, it will walk you through exactly how to infuse your story into your marketing for phenomenal results.

The master classes are broken down into short, easy to implement story scenes that come with a story guide to help you get it done.

You can expect the following master classes in your first few months inside Brand Story School:

  • Month 1: Powered by Story
  • Month 2: Stories in Site
  • Month 3: Lead with Story
  • Month 4: Social Stories
  • Month 5: Word Love
  • Moth 6: Storyletters
jumpstart your social story calendar
Every month, a new marketing calendar will drop with national holidays, events, relevant trends, and hashtags. And to help jumpstart your month social media strategy, you’ll have access to images with sample captions and shareable articles you can schedule to give yourself a head start.
A DIGITAL LIBRARY
The digital library is home to various workbooks, checklists, and guides covering a range of topics to help you when you need some inspiration.
story notes: A collection of observations, reflections & lessons

I’m constantly in search of new inspiration, new trends, what’s working now and any kind of information I can pass on to the business owners I work with. This is where I share my thoughts on what I’m seeing and share insight from others that is worth paying attention to.

If you are in business funk, this is the place to come. 🙂

And here’s what makes this program more valuable than any other program out there.

DO IT WITH ME DAYS

This is my absolute favorite thing about this program. This is where  I get to work directly with you.

Every month, I will schedule 6 Do-It-With-Me Days that are designed by you. If you are struggling with something, let me know and I will put you on the schedule and we will walk through it together live.

How many people I can help live on each DIWM day will depend on what we’re tackling. We can create headlines together or write an onboarding email sequence. We can create Facebook Ads or design a weekly social media strategy.

Whatever you need help with, I will walk you through it.

Plus these bonuses …

A FACEBOOK GROUP OF OVER 400 LIKE-MINDED ENTREPRENEURS

One of the best things about belonging to a group where people think like you, but bring their own experiences to the table is the great advice you’ll have access to. I’m not naive enough to think I know it all, and the power of this program is what everyone entering Brand Story School brings to the table.

I’m am in awe and inspired every day inside this group. You will be too.

THE STORY MARKETING QUICK START BLUEPRINT
If you are anything like me, and I think you are, then you want to get started and get started now. I realize that waiting for the master class on the subject you want can be torture. So in addition to the digital library that has workbooks, checklists, and guides, the Story Marketing Quick Start Blueprint gets you started on the right path, and quickly. It gives you specific strategies in each of the key areas: your website, your content strategy, your email strategy, paid advertising, and e-word of mouth marketing.

SO, WHAT’S IT COST TO GROW YOUR
BUSINESS AND START LIVING A LIFE YOU LOVE?

WHAT CAN I EXPECT ONCE I JOIN?

Brand Story School is in the process of launching and the doors open wide on November 1st. But here’s a few key dates to remember as we approach opening day.

October 24: You will receive an email with instructions to set up your account and you can get a sneak peek inside to part of Powered by Story, the digital library, story notes and November’s Jumpstart Social Story Marketing Calendar.

October 26: You’ll be invited to join a live workshop, Your Seasonal Story, where we will develop a holiday marketing strategy based on what’s working now.

November 1: The remainder of Powered by Story will be released, more content will be added and you’ll see the schedule of events including workshops and DIWM days.

WHAT'S YOUR GUARANTEE?

There is a 30-day, unconditional money-back guarantee.  By purchasing before the doors open, the guarantee will be extended through November 30th.

The bottom line is if you don’t think you are getting your money’s worth, then I don’t deserve your money.

how many hours per week do i need to commit to?

I realize hours in your day are scarce.  And you’re probably not going to like this answer, but you’re going to get out of this program what you put into it.

There are no shortcuts and anyone promising you that there is are trying to pull one over on you.

At the minimum, you should expect to put in 3-5 hours per week. Obviously, though, the more time you put in, the faster your business will grow.