Why You Need a Small Business Blog

Why You Need A Small Business Blog A few days ago, I introduced my new done-for-you premium blogging service, Blogging Your Story and I was amazed at the feedback I received. There was a lot of it and I was either thanked profusely for putting this out there, or I was told I was crazy because blogging is so last year. Hold your horses … Blogging is last year? I hate to tell you, but...

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5 Ways to Leverage Storytelling Marketing to Grow

Storytelling Marketing is the key to growth Storytelling marketing is key right now to building to awareness of your brand. We’ve got the reasons why you need to tell the story of your business. Storytelling marketing is a great, fresh way to get eyes on your brand and your products. The concept is simple: put your business and products into a story that’s both uplifting and easy to...

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How to Elevate an About Page with Your Brand Story

In this week’s #fiveonfriday Facebook Live, I shared my best five tips to help elevate your about page to show who you are in the best possible light and make that magical connection with your ideal customers. Your about page is such an essential part of your website, and if you’re like most small business owners, you may have thrown something together just to have it there. Your...

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How to Tell Your Business Story & Build Brand Loyalty

How to Tell Your Business Story & Build Brand Loyalty Telling the story of your business is going to increase your customers’ interest. We’ve got your how to guide right here so you can share your story now. You may not be a marketer or writer by trade, but how you tell your small business’ story is vital to standing out from the crowd. Business stories connect customers...

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Why Strategic Storytelling Increases Brand Awareness

Why Strategic Storytelling Increases Brand Awareness Strategic storytelling may be a tool in your branding that you’ve overlooked. Here’s why you should be sharing your story with your customers.Everyone loves a good story. Any time you add a human touch to something, you draw people in. People want to care about something. They want to feel invested. Strategic storytelling is an...

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Winning the Attention-Grab Game

WINNING THE ATTENTION-GRAB GAME Here’s a fact: we’re a society that wants to be entertained. We binge watch, scroll and get our news in headline form. We are over-scheduled, constantly busy and stress out. And I’m as guilty as everyone. We’re not reading anymore, we’re skimming. (By the way, that’s why I’m writing in short sentences and even shorter paragraphs.) Tell your story so people...

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My 10 Favorite Business Storytelling Quotes

I read. A lot. And as a result, I pick up quotes and tidbits that I use in my business, in life and even with my teenagers. As someone who helps small business owners tell better stories, I have to spend some time getting their buy-in that telling a better brand story will actually help their business. There is an automatic wall that goes up because they don’t think they can do it, they...

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How to Breathe New Life into Your Facebook Live

GET YOUR FREE #WORKSHOPWEDNESDAY GUIDE How to Breathe New Life into Your Facebook Live Videos (and other content) SEND IT TO ME! Scroll down for a replay of the live workshop, links and the transcript. THE REPLAY KEY TAKEAWAYS Continue to Drive Traffic to Your Replay [00:07:17] Just because your Facebook Live is over does it mean you can’t create some additional social media content around...

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9 Lessons Learned from 30 Days of Facebook Live

GET YOUR FREE #WORKSHOPWEDNESDAY GUIDE 30 Popular Facebook Live Ideas to Get You Started I WANT A LIST OF POPULAR FACEBOOK LIVE IDEAS! Scroll down for a replay of the live workshop, links and a transcript. THE REPLAY KEY TAKEAWAYS Video Matters: [00:02:44] It’s going to build your authority. It’s going to let people get to know you a little bit better. And it’s going to give...

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7 Incredible Branding Story Examples Sure to Inspire

7 Incredible Branding Story Examples Sure to Inspire If you’re working on your branding story, take a break to check out these fantastic branding story examples. They’re sure to inspire You’re an entrepreneur. And that makes you a storyteller. To be a successful entrepreneur you’ve got to be a good storyteller. Sure, you’ve got to build an amazing product or offer an amazing service...

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